Film preservation in Dawson City

by Robert Lovenheim

Film strip showing the effects of nitrate decomposition to the image. (Source: Cinecon Classic Film Festival, cinecon.org)
Film strip showing the effects of nitrate decomposition to the image. (Source: Cinecon Classic Film Festival, cinecon.org)

In 1978 a startling discovery elated the small world of film preservationists, restorers, and scholars. A trove of long lost original nitrate copies of silent movies was uncovered at a construction site in Dawson City, Alaska. Among them were long lost films starring Pearl White, Harold Lloyd, Douglas Fairbanks, and Lon Chaney. The permafrost had preserved them for 50 years after they had been tossed into an empty, abandoned swimming pool and covered with fill dirt.

How did these cinema treasures get to Dawson City? The story says a lot about the path of film preservation. Dawson City, it turns out, is at the end of the movie theater print circuit. Prints are usually shipped from theater to theater in an unchanging pattern. A new print starts in a big city like Seattle. From there it might go to Spokane, and then to Bellingham; next on the list might be Fairbanks, then Nome and finally Dawson City.

By the time a print arrives in Dawson City it has been run through a couple dozen grinding projectors by gum chewing teenage projectionists. It has been broken, spliced, cut to insert trailers and re-spliced and re-broken. It has so many scratches the Dawson City audience probably thinks it is always raining in the lower 48.

When a print ends its run in Dawson City it’s not worth shipping back. At first, the local movie theater donated the prints to the library. But in 1929 the library decided they didn’t want a lot of highly flammable nitrate prints in their stacks. They heaved them into an abandoned swimming pool where they were used as fill trash.

Trash: that’s the secret of film preservation. The great find of 1978 happened because somebody was digging a new foundation and unearthed a movie burial ground. The permafrost layer in the fill dirt above the movies had preserved them as good as in a temperature-controlled vault. They were given to the Library of Congress and restored.

Many assumed-lost movies have been found this way. They turn up in Uncle George’s attic or in Grandma’s garage. Movie making has always been a seat-of-the-pants occupation balanced between tight budgets and the rush to make money. Studios rarely kept archive prints. It was just another expense nobody wanted to pay for.

And why bother? The film negative was stored in the lab vault under lock and key and temperature control.  That is, if the producer paid the rent and sprinkler pipes didn’t break and flood. Hollywood pros speak the name Roger Mayer with reverence.  He was in charge of the lab at MGM and one of the first people to realize the tremendous value of carefully preserved movies. He convinced the studio to let him reprint many old ones on modern film stock. Before celluloid replaced nitrate as the base on which moving pictures were photographed, even carefully stored movies could turn to dust.

Every film student knows the story of Robert Flaherty traversing the Arctic making his famous documentary, Nanook of the North. After a year of shooting, he gathered all the film in his cutting room to edit and lit a cigarette. Poof! In 30 seconds everything was gone (Flaherty went back a second time and reshot the film).

Once missing films are found, the science and art of film restoration takes over. The caisson where most of this happens is an underground labyrinth at the Eastman House of Photography, in Rochester, NY. (There’s no reason it is underground except George Eastman’s old mansion is on top of it). Technicians have special machines for cleaning, lubricating, and printing. Old images are not the only problem. Film shrinks over time and will not fit the sprocket gears of newer machines. Restorers are crafty folks who know secret tricks like wet gate printing and high resolution video manipulation. Sometimes they must restore one frame at a time. They are true alchemists.

The next time you see Marty Scorsese on TV standing at one of those black tie parties announcing a brand new print of Fritz Lang’s Metropolis, think of Dawson City, The Eastman House, and all those people who knew enough to read the labels on the cans before cleaning out Grandma’s garage.

(A big thank you goes out to for today’s guest post. You’ll find him over at Movie With Me where I – Bill – am an occasional contributor. Here is how Roberto describes himself at Movie With Me: “Resident Curmudgeon & Film Buff

“As a long time Hollywood producer, I love the internet because there are no rules, no gatekeepers, no stupid executives whose only skill is looking good in a suit. And I love film. The ones that are great, and the ones not-so-great that have moments of inspiration or brilliance. Making a movie is a roll of the dice. Once you have actors and tempers and weather you never know what will happen. The only thing you can be sure of is it will never turn out exactly the way you planned. I salute anyone who tries, and I try to sing the unsung because they too deserve a little glory for attempting the impossible. “

Many, many thanks!)

Why we get the movies we do

Ignoring artistic merit for the moment, let’s look at movies strictly from the financial point of view. From what I can tell (and I’m no accountant), your best ROI (return on investment) is low budget. That seems to make intuitive sense and you have to wonder what thinking is behind the big budget movies.

I love going over the box office listings on this page (Box Office Mojo) not because I care about things like top ten movies but because I like looking at the estimated budgets and weeks on the chart relative to what they’ve made. On the current listing (which changes every week, of course) I can see three movies with budgets of $200 million or more. One of them, Harry Potter and the Half-Blood Prince, had a budget of $250 million and has earned $301,948,049 after 21 weeks. (This ignores ancillary products like books, toys etc., and also ignores DVDs etc. It is strictly the movie as it performs in theatres.)

Harry has made about $50 million more than its budget. Now let’s look at two other movies.

The Blind Side has currently earned $128,867,559 after 3 weeks. It had a budget of $29 million. So it has earned almost $100 million over its budget and after only 3 weeks. Then there is the other one we keep hearing about, The Twilight Saga: New Moon.  It has earned $255,363,052, also after 3 weeks. That’s more than $200 million more than its budget and again after only 3 weeks.

After 5 weeks the movie Precious has made $36,252,012 having been made with a budget of $10 million. After just 2 weeks the movie Old Dogs as made $33,924,385 from a budget of $35 million. Anything further it makes is essentially money beyond its budget cost.

Lastly, look at two of the most costly movies (both pegged at budgets of $200 million). After 5 weeks A Christmas Carol has earned $115,249,331, falling short of budget so far by roughly $85 million. After 4 weeks the movie 2012 has made $148,958,486, about $50 million less than its budget.

From an investor’s point of view, what movies would you want to have your money in? Which ones have the best ROI?

As mentioned, none of this includes all the ancillary material. You can be sure Harry Potter and 2012 are games, or will be, and there are DVDs and so on. But you would have to be sure you get a percent of those revenues before investing. Movies appear to have the best ROI when the budget is low (and that makes sense) but to repeat, why then would studios spend $200 million on something? Even when they make money the ROI ratio isn’t great by comparison. (It has to relate to the franchise aspect, meaning all the other products that spin off from it.)

To a large extent the movies that get made are based on numbers, at least as far as Hollywood goes. Did anyone need to see yet another inspiring sports story? You would not think so since they seem to get made with a regularity that makes my bowels envious. As it turns out, we did want to see another inspiring sports story. The numbers indicate that.

Yes, I know. There is a heck of a lot more to the financial end of movies and public taste and so on. Still, looking at earnings relative to box office and weeks in the market makes a fascinating study. However, what I would really like to see is the budgets relative to everything a movie makes in return – all in, as car dealers like to say.

The other thing that intrigues me is the marketing budget relative to overall budget for individual movies. Why do we hear so much about movie A before, and sometimes after, its release date and far less, if anything, about movie B? I’d like to see a kind of comparative chart on this.

Posted in: , Theatres | Tagged: ancillary products, blind side, , christmas carol, harry potter and the half blood prince, , , , , new moon, old dogs, roi return on investment, top ten, top ten movies | Leave a comment